"Health begins with trust – and trust begins with listening."
Jong-Boo Kim, Founder & CEO of Kuvings
Dear Customers,
My name is Jong-Boo Kim, and I founded Kuvings with a simple but profound goal: to enrich people's lives through healthy habits.
What began as a small dream – inspired by the realization that it is not enough just to sell products, but that it is about real solutions for real people – has today become a global brand that accompanies millions on their path to greater well-being.
For over 47 years, we at Kuvings have worked with dedication to develop products that are not only functional but also offer real quality of life. Our slow juicers – like the new AUTO10S – are the result of this philosophy: they preserve the natural nutrients, taste, and freshness of every single ingredient. And they do so with one goal – your health and your daily well-being.
"I understood early on: It's not just about products – it's about people."
As a young man in 1972, I began selling electronics as a side business. During those years, I realized that real success doesn't come from the sale itself, but from truly understanding people's desires, concerns, and expectations.
From this realization grew my desire to do more – to develop products that not only function well but also make a real difference in people's lives.
This dream became a reality in 1978: I founded Kuvings – with the firm goal of connecting technology and health. To this day, this vision is my daily motivation.
"Technology in harmony with nature – for your daily well-being."
Today, Kuvings stands for products that combine modern technology with respect for nature. Our juicers have been developed with care to best preserve the valuable nutrients from fruits and vegetables – for a juice that not only tastes fresh but also does you good.
Our goal? To give you small moments of well-being every single day – moments in which you consciously choose your health. Because we believe: it's precisely the little things that make the biggest difference in everyday life.
"For us, innovation means: listening today, designing for tomorrow."
I firmly believe that technology is most valuable when it makes people's lives noticeably better – simpler, healthier, and more conscious.
That is why we at Kuvings are intensively focused on forward-looking innovations, such as in the field of Artificial Intelligence. Our vision: to develop kitchen appliances and health solutions that are not only functional but are also oriented toward the needs of the next generation.
We are not just researching for today – we are developing for your future.
"Sustainability begins with every single decision – and with every product."
At Kuvings, we see it as our responsibility not only to think for today but also to act for tomorrow. Our goal is to leave future generations a healthier, more livable world.
That is why we pay attention to environmental compatibility, durability, and conscious material choices at every step of development. For us, sustainability is not a trend – it is part of our DNA.
And you can feel that in every product we manufacture: in the quality, the care, and the reliability – day after day.
"Real quality creates trust – and trust is the foundation of every relationship."
For us at Kuvings, every product is more than just a kitchen appliance – it is the beginning of a connection with you.
That is why we uncompromisingly insist on the highest safety and quality standards. Our standard is clear: you should feel completely safe and well-supported in every moment you use our product.
Because true trust arises where reliability is tangible – day after day, use after use.
"Kuvings stands for more than technology – we stand for connection, trust, and care."
Finally, I would like to thank you from the bottom of my heart.
For your loyalty, for your trust, and for making Kuvings a part of your everyday life.
For over four decades, we have accompanied our customers on their path to better health and well-being – and that is exactly what we will continue to do. As a reliable partner at your side.
If you have questions, wishes, or concerns – do not hesitate to contact us.
We are listening. And we give our best – for your satisfaction, every day.
With sincere gratitude,
Your JB Kim
Founder & CEO, Kuvings
